LoopMe, a London-based artificial intelligence (AI) startup, has secured $10m in a continuation of its Series A funding round.

The firm, which uses AI in brand advertising, received funds from Impulse VC, Harbert European Growth Capital Fund (HEGC) and existing investors Holzbrinck Ventures and Open Ocean Capital.

LoopMe’s AI technology learns how people react to advertising and changes their advertising experience based on their individual feedback loop.

Learn more here.

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