The Claret European Growth Capital Fund III (‘the Fund’), a fund advised by Claret Capital Partners, backs Spiideo, an automated sports video solution for global sports video recording, analysis, and broadcasting.

Malmö, July 13, 2023  Spiideo, the industry leader in AI-powered sports video analysis, has successfully secured a debt financing facility of €6.5 million, led by the Fund. This significant investment will fuel Spiideo’s accelerated growth and support their journey towards profitability, further solidifying their position as a pioneering solution in automated sports video recording, analysis, and broadcasting.

Spiideo’s cutting-edge video analysis technology provides real-time, high-quality recording and analysis capabilities for sports teams across various disciplines. By harnessing the power of Spiideo’s advanced solutions, coaches, players, and analysts gain unparalleled insights into training sessions and matches, empowering them to optimize strategies and elevate performance both on and off the field. Further, Spiideo fully AI automated video productions enables media companies to produce sports streaming at high volume and low cost.

Currently trusted by over 2,000 organizations, including prestigious teams in the Premier League, NHL, Serie A, MLS, NBA, Ligue 1, NCAA, and Bundesliga, Spiideo has established itself as a global leader in the sports technology industry. Founded in Malmö, Sweden, in 2012, the company has expanded its reach internationally, with a strong presence across Europe, North America, and Asia.

Comprised of skilled engineers, visionary entrepreneurs, and passionate sports enthusiasts, the Spiideo team is dedicated to continuous innovation and pushing the boundaries of what is achievable in sports technology. Notably, Spiideo’s Chairman, Örjan Johansson, played a pivotal role in the development of Bluetooth technology, further exemplifying the team’s expertise and influence within the industry.

The lending facility provided by the Fund represents a pivotal moment in Spiideo’s growth trajectory. Johan Kampe, Managing Partner at Claret Capital Partners, expressed his excitement about the partnership, stating, “We are thrilled to partner with Spiideo and support their mission to revolutionize the sports industry through their cutting-edge video analysis technology.  Spiideo’s commitment to innovation, combined with their exceptional team, makes them an exciting investment opportunity. We are confident that this partnership will fuel Spiideo’s growth trajectory and help them realize their vision of transforming the way sports teams analyse and improve performance.”

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